From prospective students to alumni: Personal communication throughout the student life cycle

Student Marketing Automation Specialists

Using the latest marketing technology platforms, you will be able to deploy cutting-edge, trigger-based marketing campaigns tailored to the student life-cycle. We will work with you to understand where your current marketing is slowing you down; off the back of this, we will develop sophisticated 'nudge' campaigns, designed to increase the velocity and relevance of your communications, whilst deepening the engagement with your audience.

Marketing automation can be used at the following touch-points of the student journey: 

Recruitment
Admissions
Registration
Housing
Student Support
Student Life
Alumni Support
Career Services

Our Personalised Approach

Each student or prospective student is an individual with a specific set of needs and expectations and your marketing approach should reflect this.

In order to successfully achieve personalised marketing on a big scale, you need to make the most of your data. 'Big-data' is a term that has been around for a number of years, but is just going mainstream.

The term means to collect and analyse a large data set to reveal patterns and trends in the way students interact with your marketing materials. By working alongside us, you will be able to get a better, deeper understanding of your data, and use this to drive highly segmented, highly personalised campaigns across digital, print and social channels.

Integrated Cross-Channel Campaigns

Throughout the student life cycle each individual will cross different channels. One student journey may begin on your website, while another begins on your social media pages.

It’s important that your marketing communications can work seamlessly across these channels. From online to offline, keep your brand and services at the forefront of students’ minds.

We can help you to engage with students and prospects across every digital channel and any device.

Find out more, and how we helped our clients achieve their objectives by giving us a call today.

We tailor the experience from first click to application - each student feels unique and catered for.

Meet The AG Education Team

Ryan Bennison
Market Director
07831 302553
Nichola Bulman
Senior Account Manager
0191 5800915
Fiona Williams
Account Director
07983 520815
Adam Granger
Senior Account Manager
07889 707715
Kevin Hendey
Account Director
07730 664253
Kevin Smith
Estimator
01642 261904